Connect Digital Marketing
to In-Store Purchases
Design, launch, and manage promotions with ease.
Ourcart offers a scalable, end-to-end shopper marketing platform that powers rebates and rewards, while delivering verified first-party shopper insights and basket-level data to understand what truly drives purchases, and turn campaigns into measurable growth.
Key Takeaways
- Drive sales, engagement, awareness, or sampling through purchase-based promotions.
- Measure and optimize campaigns
using verified in-store purchases. - Run promotions seamlessly,
from opt-in to reward payout. - Capture first-party shopper data
and insights at scale.
What Are Ourcart’s Consumer Promotions & Insights?
Launch managed rebates and gift
card rewards tied to verified purchases
Capture opted-in first- and zero-party data
to grow CRM and re-engage buyers
Collect surveys and reviews to understand purchase drivers
Measure impact through an advanced analytics dashboard with real purchase and basket-level insights across retailers
How Consumer Promotions & Insights Work
and payouts into a single workflow.
Activate your promotion across any channel
Send shoppers to a branded promotion experience
Guide shoppers to purchase
Verify purchases, issue rewards and collect insights
Issue rewards and unlock insights
The Shopper Journey in 4 Simple Steps
Join the offer
Buy in-store or online
Submit proof of purchase
Get your reward
Advanced Measurement & Media Insights
Conversion & Attribution
what truly drives conversion. Fire events directly to Meta and Google Analytics via pixels and tags.
Media & Creative Performance
to real purchases, not clicks, to refine media strategy.
First- & Zero-Party Data Activation
Predictive Market Trends
and co-purchasing behavior to inform future campaigns
and planning.
How Ourcart’s Technology Powers Verified Promotions & Insights
first-party shopper data that powers promotions, insights, and payouts.
Core Capabilities
Managed
Service & Support
Fraud-Protected
Promotions
Verified
Purchase Attribution
validated purchase behavior,
not modeled assumptions.
Full Basket Analysis Data
Cross-Retailer Intelligence
Real-Time, Structured Insights
Comparison with Other Solutions
| Feature | Ourcart | Other Solutions |
|---|---|---|
|
Landing Page
|
||
|
Demo Append
|
||
|
1st Party Data Capture
|
||
|
Survey Capabilities
|
||
|
Real-time Reporting Dashboard
|
||
|
Payout Mechanisms
|
||
|
Customizable Registration
|
||
|
Set up for Program Logic & UPC Ingestion
|
||
|
Flexible Reward/Rebate Solutions
|
||
|
Customizable SDK
|
||
|
Basic Fraud Mechanisms
|
||
|
Advanced Fraud Mechanisms
|
||
|
Rules Development/T&Cs/Privacy Policy
|
||
|
Full Basket Data
|
||
|
Manual Transcription
|
What Promotions Deliver When Connected to Real Purchases
Accuracy
ROI
of promotions and loyalty programs
Speed
real time
Efficiency
Growth
Loyalty
Built for the Teams That Run and Scale Promotions
- Drive sales, engagement, awareness, or sampling through purchase-based promotions
- Measure and optimize campaigns
using verified in-store purchases - Run promotions seamlessly,
from opt-in to reward payout - Capture first-party shopper data
and insights at scale
FAQs
What is Ourcart's Consumer Promotions & Insights platform?
Ourcart is an end-to-end shopper marketing platform that helps consumer brands design, launch, and manage purchase-based promotions — all in one place. Instead of stitching together separate tools for landing pages, receipt validation, surveys, and payouts, Ourcart handles the entire workflow from opt-in to reward issuance, while delivering verified first-party shopper data and basket-level insights.
What types of promotions can I run with Ourcart?
Ourcart supports a wide range of purchase-based promotions, including rebates, gift-with-purchase (GWP) programs, gift card rewards, product trial campaigns, and loyalty and CRM activation programs. Promotions can be launched across social media, email, digital ads, QR codes, or your website — wherever your shoppers engage.
How does Ourcart verify that a purchase actually took place?
Shoppers submit proof of purchase by uploading a receipt through a simple, mobile-friendly experience. Ourcart then validates the receipt using built-in fraud detection and prevention technology to confirm the qualifying purchase before issuing any reward. This ensures every promotion dollar is tied to a real, verified transaction — not a modeled assumption.
What shopper data does Ourcart capture, and how is it collected?
When shoppers opt into a promotion, they share their email and phone number, generating consented first-party CRM data. Ourcart also collects zero-party data through custom surveys completed at the point of receipt upload. This combination gives brands a direct, opted-in data relationship with their shoppers, which can be activated for personalized follow-up campaigns and CRM growth.
How does Ourcart connect promotions to media performance and attribution?
Ourcart connects UTM tracking to verified purchases, giving brands visibility into which campaigns, creatives, and channels actually drove in-store sales — not just clicks. It also supports pixel and tag firing directly to Meta and Google Analytics, so marketing and insights teams can measure true conversion and refine their media strategy based on real purchase behavior.
What reward and payout options are available to shoppers?
Once a purchase is verified, Ourcart manages reward payouts through multiple options including PayPal, Venmo, Amazon, and gift cards. The goal is to give shoppers a seamless, satisfying redemption experience that builds brand affinity and encourages repeat purchase.
Is Ourcart suitable for agencies managing promotions on behalf of brands?
Yes. Agencies can use Ourcart to execute and manage consumer promotions for brand clients without building custom integrations. The platform covers the entire experience — from branded campaign landing pages and data capture through to receipt validation, reward payouts, and performance reporting — making it easy to deliver a fully managed promotion under one roof.
Why Brands Choose Ourcart
for Consumer Promotions & Insights
Built for Real-World Measurement, Not Just Digital Signals
Unlike tools that stop at clicks, Ourcart connects promotions and marketing activity directly to verified in-store purchases, helping brands run smarter campaigns, grow CRM, and unlock shopper insights they can trust.